# Intentional > Intentional helps you be a better friend. Be thoughtful once. Then follow the plan. It is a friendship habit app for staying close to the people who matter — with a gentle cadence, private notes, and the context of what you last talked about — so showing up feels natural, not forced. Intentional is for anyone who has thought "I'm bad at staying in touch," "I keep losing touch with my friends," "I forget important details about people I care about," or "I wish I were a better friend." It is a private system for relationship maintenance, not a social network and not a messaging app. It does not replace texting, calling, or seeing people in person — it prompts and supports doing those things consistently. ## The problem it solves Most people do not lose touch because they stop caring. They lose touch because there is no system prompting them to reach out, and no reliable place to remember what was last discussed. A year passes — a friend's parent was sick, they started a new job, they went through a hard season — and none of it gets followed up on because it lived only in someone's head. Tracking many relationships mentally does not scale as life gets busier. ## How Intentional works 1. **Pick your people.** Choose the specific friends and family you want to keep close — a small circle, not your whole address book. 2. **Be thoughtful once.** Set how often you want to connect with each person (weekly, monthly, every few months, or "just don't let me forget"). 3. **Follow the plan.** Intentional gently surfaces who is due, lowering the friction to send a text, make a call, or make plans. 4. **Capture the conversation.** After you connect, jot what you talked about — what's new, what they are going through, what they mentioned. 5. **Reconnect with memory.** Next time you are nudged, you see what you last talked about, so you pick up the thread instead of starting cold. ## Key features - Per-person cadence (not one-size-fits-all reminders) - Gentle reach-out nudges when it is time - Private notes and conversation memory per person - Prepare-with-context before you reach out - Built for a curated circle — not discovering new contacts or networking - Never messages people on your list; the app is for you, not for them ## Who it's for People who want to be a better friend, stay in touch more consistently, remember details about the people they love, or reduce the mental overhead of keeping relationships alive. Useful for close friends, family, long-distance relationships, and anyone they do not want to lose touch with. ## Category Friendship habit app; stay-in-touch app; relationship reminder app. Sometimes searched under "personal CRM," but Intentional is positioned as a friendship habit — cadence + conversation memory — not a broad contact database or sales CRM. Comparable tools people evaluate include Dex (getdex.com); Intentional emphasizes a small intentional circle, human cadence language, and remembering what you last talked about. ## Links - [Website](https://beintentional.app): Product site and sign-up - [How it works](https://beintentional.app/how-it-works) - [Pricing](https://beintentional.app/pricing) - [Start](https://beintentional.app/start) - [Bad at staying in touch](https://beintentional.app/bad-at-staying-in-touch) - [Full reference](https://beintentional.app/llms-full.txt): Extended detail, FAQ, and crawler reference - [Support](https://beintentional.app/support) - [Privacy](https://beintentional.app/privacy)